As an avid fan of the UFC, I proactively reached out to pitch our services and secured the opportunity to create educational and sponsorship decks for the UFC and its athletes.

Over two years, our team designed 300+ decks, contributing to the coaching and education of athletes and coaches at the UFC Shanghai Performance Institute.

Upon collaboration with the UFC, our team at Branding Records took on the task of transforming dense educational content into visually engaging and easily digestible decks.

educational and visually striking decks

Through innovative design techniques, we crafted these decks to be informative, interactive, and user-friendly, enhancing the learning experience for athletes and coaches at the UFC Shanghai Performance Institute.

• Created interactive and user-friendly decks
• Developed sponsorship decks for athletes to showcase brand stories
• Collaborated closely with UFC to align designs with their vision

Our work at Branding Records made a significant impact on the UFC Shanghai Performance Institute's coaching program. The visually appealing and user-friendly educational decks garnered positive feedback from athletes and coaches, aiding comprehension.

developing the visual messaging of ufc

Furthermore, the sponsorship decks we designed empowered individual athletes to effectively communicate their brand identity to potential sponsors. As a result, our collaborative effort with the UFC proved successful in driving the organization's coaching and educational efforts forward while strengthening its athletes' personal brands.